Three reasons to host an event in Brussels

An understated cultural haven, Brussels is a surprising destination that more than matches up to its fellow European capitals as a memorable backdrop for hosting meetings, incentives and events of all kinds. Here are three reasons why…

Unbeatable location

Located right at the heart of Europe, Brussels is hard to beat when it comes to ease of access. Sustainable travel options are becoming increasingly important to corporate clients, and excellent rail links make Belgium’s capital an appealing and sustainable choice. With 60 million Europeans living within 300km of the city – less than two hours by high-speed train – it is the ideal location for international groups to meet.

When it comes to unbeatable locations within the city centre itself, Hotel Amigo is just steps from the historic Grand-Place, a UNESCO World Heritage Site, enabling delegates to easily explore the key sights while giving planners access to a host of experiences on their doorstep.

 

Connected capital

As the seat of the EU and ‘capital of Europe’, Brussels’ significance as a centre of international governance and business mean it has long been a natural choice for meeting and making connections.

The city is also a pivotal centre in life sciences, hosts all the major EU institutions and is home to 1,700 international corporations that operate Europe-wide from their base here. This gives event planners unparalleled opportunities to connect with thought leaders and expert speakers in their field of activity to elevate events to the next level.

Hotel Amigo and the Forte family also have a special relationship with Brussels, cultivated over many years and resulting in Sir Rocco being given the key to the city last year by the mayor. This exclusive connection means the hotel’s team can open doors for planners and help them to make the right contacts to create truly unique experiences.

Art de vivre

World-famous for its chocolate and beer and admired for its Art Nouveau, museums and art galleries, Brussels is a city where event delegates can appreciate the quality of life. There are Magrittes and Rubens. Fine antiques, exquisite lace, and UNESCO World Heritage sites. 

It’s an exciting creative hub where 18,000 cultural events take place every year and there is something for everyone. Whether you are in town for a meeting or incentive, Brussels is brimming with possibilities for unique group experiences.

Where better than the chocolate capital of the world to learn the art of the sweet treat? Take a tour of the city’s most artistic haunts, from unmissable exhibitions to studio visits, as well as the Art Deco Villa Empain, a private home with a magnificent collection and the perfect backdrop for an unforgettable dinner evoking the era of flappers and Fitzgerald. While away an afternoon on the trail of Tintin or touring a Brussels brewery to sample the famous beer.

 

Through our special connections across the city, Hotel Amigo can help create an exclusive and memorable itinerary that will make your event truly memorable.